OKTAVIANI, M.; BAEHAQI, M. Pengaruh Flash Sale dan Scarcity Message Terhadap Impulse Buying Gen Z Dengan Mediasi Fear Of Missing Out (FOMO) Pada Live Streaming Tiktok Shop. DESANTA (Indonesian of Interdisciplinary Journal), [S. l.], v. 6, n. 2, p. 356–373, 2026. Disponível em: http://jurnal.desantapublisher.com/index.php/desanta/article/view/500. Acesso em: 28 apr. 2026.